Friday, March 11, 2011

Freelance Friday


Branding Yourself

If you’re not a designer yourself, invest the money in someone who knows what they are doing as the difference is immeasurable and the impact of looking professional can make the crucial difference when your potential client hasn’t yet had the chance to know you by your quality of work.

When it comes to your website, make sure you get a domain name that is:
1.Easy to remember. Really long domains can be confusing, as can ones with odd acronyms or letters in them

2.Easy to spell. If you have to say your web or email address over the phone it’s always better if you don’t have to say it letter by letter with things like dashes or underscores mixed in.

3.Appropriately descriptive. A name that says something or ties in with your name or business name is best. Its easy to remember and immediately identifies you
Make no mistake, having a website and particularly a domain name is essential. Freelancing off a hotmail account just does not come across as professional or serious and impressions count.

When it comes to building your website, there are a few key pieces of information that must be on there, they are:

1.An introduction of some sort – usually just a statement is best
2.Your services, or else how will anyone know what you do?
3.Examples of your previous work
4.Contact details

http://freelanceswitch.com/start/a-comprehensive-guide-to-starting-your-freelance-career/

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